FORBES: Best Paying Work At Home Jobs

Best Paying Work At Home Jobs

Across age groups and job categories, demand is growing for good-paying work that can be done right from home. Nervous about falling 401ks, boomers hope to continue earning income without the hours or stress of office life. Gen Xers, often caring for elderly parents or young children, are thirsty for flexibility. And younger cohorts are attracted to “free agency” more than ever.

IPNetwork It's A Legit Marketing System to Make a Living

Ordinary People Making Extraordinary Money

Buchanan, based out of California, appeared to be just a regular, ordinary guy who simply came up with a genius idea on how to make a decent living from the comforts of home by taking money from Fortune 500 companies instead of using MLM methods that usually involve us taking money from each other. I liked that idea- A LOT! 
After watching the very detailed second video, I had a clear understanding of how the system worked and how to get started. And so my journey with Instant Payday Network began... literally instantly!
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Getting Started with Instant Payday Network
You don't need experience, a million friends or family to pitch to, a budget or even a ton of time! All you need to get started with Instant Payday Network is:
• A computer with high-speed internet
• The ability to follow step-by-step instructions
• To know how to copy and paste
• A valid email address


In this day and age, it is fairly safe to say that most of us already meet these requirements and are fully qualified for the job with no extra effort or expenses. Bonus!
Following the Steps to Financial Freedom

As mentioned above, you will need to be able to follow step-by-step instructions in order to be successful with Instant Payday Network and there are 4 initial steps to make that happen.

1. Join and choose trial offers to complete. Most of these are free to try and they all can be canceled before you are even billed. Once you complete the offers, you are qualified for life and do not ever need to repeat this step! Make sure you take notes on the date you need to cancel your free trials so you can avoid paying a cent.

2. Choose "double" offers to complete and do this the same way you did in Step 1.

3. Set up your FREE marketing system! It doesn't cost a penny and it does virtually all the work for you. It is well-built and has tons of useful tools that can only aid in your success. It is pretty impressive, actually. 

4. Bonus! Start seeing that money FAST!

The Bottom Line
I am sure by now you are wanting to know what happened when I tried Instant Payday Network and what my results were. Well, I am actually pretty excited to report that my overall experience with this opportunity was a positive one! Of course, we are all weary of scams when it comes to ways to make money at home- and rightfully so! There is a ton of garbage out there to sort through and it can be frustrating and confusing. But when you find something that works? It is worth it!

Now, I will be honest- I haven't made a fortune at this. Yet, that is. But I have seen the money coming in and it does come quickly- within 12 hours, as promised. It was a simple, clean and virtually effortless process and I was impressed at how little effort it took to get started and see that first PayPal deposit.
It is clear to me, that the more effort you put into this type of business, the more results you will see. As soon as I got the hang of it and found creative ways to market, I saw a big jump in my earnings. It will be the same for you too! Give it what you can and make what you want- it is your business. 
I rarely personally back opportunities like this one because legitimacy is hard to come-by in this type of business but this one, however, is legit! Because it is free, virtually effortless and proven to work- you simply can't go wrong.

Do you want to see a deposit in your PayPal account within the next 12 hours? Click here and get started with Instant Payday Network NOW!

Instant Payday Network It's A Legit Marketing System

IPNetwork It's A Legit Marketing System to Make a Living

After hearing a friend talking about Instant Payday Network for a few weeks, I finally decided to see for myself what all the hype was about. Normally, I wouldn't have gone as far as taking a glance at something like this but because I know and trust the person who was telling me about it, I figured I would give it a shot. 
Upon visiting the link I was given, I watched a two and a half minute video that definitely spiked my curiosity and ultimately lured me in. In this video, the creator of the program, Jeff Buchannan, takes you inside his PayPal account and shows you how much profit can be made with this system. I assure you- it was quite impressive. After viewing that, I was intrigued enough to take it one step further and put my information into the opt-in box to the right of the video.

Ordinary People Making Extraordinary Money

Buchanan, based out of California, appeared to be just a regular, ordinary guy who simply came up with a genius idea on how to make a decent living from the comforts of home by taking money from Fortune 500 companies instead of using MLM methods that usually involve us taking money from each other. I liked that idea- A LOT! 
After watching the very detailed second video, I had a clear understanding of how the system worked and how to get started. And so my journey with Instant Payday Network began... literally instantly!
Apply NOW!

Getting Started with Instant Payday Network
You don't need experience, a million friends or family to pitch to, a budget or even a ton of time! All you need to get started with Instant Payday Network is:
• A computer with high-speed internet
• The ability to follow step-by-step instructions
• To know how to copy and paste
• A valid email address


In this day and age, it is fairly safe to say that most of us already meet these requirements and are fully qualified for the job with no extra effort or expenses. Bonus!
Following the Steps to Financial Freedom

As mentioned above, you will need to be able to follow step-by-step instructions in order to be successful with Instant Payday Network and there are 4 initial steps to make that happen.

1. Join and choose trial offers to complete. Most of these are free to try and they all can be canceled before you are even billed. Once you complete the offers, you are qualified for life and do not ever need to repeat this step! Make sure you take notes on the date you need to cancel your free trials so you can avoid paying a cent.
2. Choose "double" offers to complete and do this the same way you did in Step 1.
3. Set up your FREE marketing system! It doesn't cost a penny and it does virtually all the work for you. It is well-built and has tons of useful tools that can only aid in your success. It is pretty impressive, actually. 
4. Bonus! Start seeing that money FAST!

The Bottom Line
I am sure by now you are wanting to know what happened when I tried Instant Payday Network and what my results were. Well, I am actually pretty excited to report that my overall experience with this opportunity was a positive one! Of course, we are all weary of scams when it comes to ways to make money at home- and rightfully so! There is a ton of garbage out there to sort through and it can be frustrating and confusing. But when you find something that works? It is worth it!

Now, I will be honest- I haven't made a fortune at this. Yet, that is. But I have seen the money coming in and it does come quickly- within 12 hours, as promised. It was a simple, clean and virtually effortless process and I was impressed at how little effort it took to get started and see that first PayPal deposit.
It is clear to me, that the more effort you put into this type of business, the more results you will see. As soon as I got the hang of it and found creative ways to market, I saw a big jump in my earnings. It will be the same for you too! Give it what you can and make what you want- it is your business. 
I rarely personally back opportunities like this one because legitimacy is hard to come-by in this type of business but this one, however, is legit! Because it is free, virtually effortless and proven to work- you simply can't go wrong.

Do you want to see a deposit in your PayPal account within the next 12 hours? Click here and get started with Instant Payday Network NOW!

FORBES: The Best-Paying Work-At-Home Jobs

The Best-Paying Work-At-Home Jobs

Across age groups and job categories, demand is growing for good-paying work that can be done right from home. Nervous about falling 401ks, boomers hope to continue earning income without the hours or stress of office life. Gen Xers, often caring for elderly parents or young children, are thirsty for flexibility. And younger cohorts are attracted to “free agency” more than ever.

“There’s less willingness today to be a cube-dweller or lifetime commuter,” says Michael Haaren, co-director of RatRaceRebellion and co-author ofWork at Home Now.  “Being able to work from home makes life easier and appeals to the latent entrepreneur.”

While there may be a tradeoff to working at home—a salary haircut and less advancement potential—a surprising amount and variation of well-paying professional jobs have a two-second commute. From the health, tech and creative industries, good at-home jobs are springing up everywhere.

According to Haaren, the work-from-home sector reflects what’s going on in the brick-and-mortar economy. Today, that means an explosion of new and diverse health-care jobs. Top-paid among them are home-based physicians and radiologists, now being hired by companies like Imaging On Call and Permedion to review and evaluate patient cases. Haaren suspects they earn near the $1,975 median weekly income of physicians, as reported by the U.S. Bureau of Labor Statistics (BLS), making it a six-figure job.

What’s more, the burgeoning field of “telehealth” provides quality wages and sometimes full benefits or bonuses. Companies like MedQuist are beginning to hire more at-home support staff, like medical transcriptionists. Haaren estimates they earn between $30,000 and $50,000 a year and says they are eligible for a signing bonus. Similarly,registered nurses working at home earn near the $1,055-per-week industry median to do telephone triage, advising patients about health concerns over the phone.

IT was one of the first fields to latch onto the anywhere mentality, Haaren says, likely due to its young workforce and penchant for abstraction. In 2008, completely virtual IT company MySQL was acquired for $1 billion by what’s now Oracle. Its at-home staff means reduced building costs and a bigger talent pool. Plus, it’s a boon for the employees. The BLS reports that computer software engineers earn a median of $1,549 each week and $85,000 a year. Computer scientists,programmers and systems administers all earn about $1,200 per week.

Other lucrative at-home knowledge jobs include public relations specialists, graphic designers, writers and authors, and postsecondary teachers. According to the bookMake Money Teaching Online by Danielle Babb and Jim Mirabella, if online adjunct professors work hard enough, they can earn six-figure salaries.

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Los 10 PINES más inseguros, ¿el tuyo es uno de esos?

Nuestra mala memoria es uno de los motivos principales para que elijamos un PIN fácil de recordar. Un estudio de 'DataGenetics' reveló que los ladrones de tarjetas de débito o crédito pueden adivinar con éxito en 20 intentos más del 25% de los Números de Identificación Personal. Para que tu cuenta no tenga una alta probabilidad de ser 'hackeada' debes olvidarte de estas 10 claves comunes. ¡Entérate de cuáles son y protege tus cuentas! Las secuencias numéricas "1234" son las más comunes.

Para los que creen que es muy ingenioso tener como clave el número "0" les decimos que el PIN"0000" también es uno de los más comunes y más fáciles de adivinar por parte de los ladrones.
El estudio también reveló que poner "1212" puede ser peligroso para tus cuentas.

El número de la suerte, el "7", también es uno de los más recurridos por los cuentahabientes...¡y los ladrones! Así que olvídate del "7777".

Entre los más utilizados también está el "1004".

El año con el que fue expedida tu tarjeta también es muy utilizada, "2012", "2013", pero especialmente el"2000".

Otro de los PIN más vulnerables es el de "4444".

Y mucha gente también se inclina por el "2222", te advertimos que te conviene no ser uno de ellos.Y finalmente la repetición del número "69" también se cuela en la lista de los Números de Identificación Personal más utilizados y peligrosos para tus cuentas, así que será mejor que no quieras como clave el "6969".

Mas Dinero para tu Tarjeta de Debito - Sistema Gratis para generar dinero refiriendo gente y completar 3 Pasos 
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Small Businesses Want More From Obama's Tax Proposal

Small Businesses Want More From Obama's Tax Proposal 

The President says his tax plan would help businesses, but several small business groups are worried. Check Link for Work From Home. View Video Now!

While small business groups support tax reform in general, they aren't happy about President Barack Obama's "better bargain"--at least judging by their responses to president's speech re-introducing the tax reform proposals earlier this week.

First introduced during his 2012 presidential campaign, the proposed reforms would include reducing corporate tax rate and increasing the amount of investments that small business can write off each year. But some groups have reservations. Here are four reasons why.

The president's proposal is too limited. 

"On tax reform, we agree with the President on the importance of lowering the U.S. business tax rate, now the highest in the developed world. But corporate tax reform should be part of a comprehensive fix for the individual and business tax codes," said John Engler, president of the Business Roundtable, in a statement. 

It offers little to small businesses ...

"It focuses on reducing corporate tax rate, but 75 percent of small business owners pay taxes on the individual side of the code. This doesn't do anything to reduce their taxes," Chris Whitcomb, a tax attorney with the National Federation of Independent Business,told FOX Business. 

Martin Regalia, chief economist at the U.S. Chamber of Commerce, agreed with Whitcomb, noting that the President's speech provided nothing of substance and does not address individual income tax codes that cover many small businesses. 

According to a recent study, 69 percent of U.S. entrepreneurs start their business at home and 59 percent continue to work from home, even after it's up and running. 

... and too much for large corporations. Make from $350 to $700 a Day NOW!

"Small business owners need corporate tax reform to focus on requiring corporations to pay their fair share for economy-boosting investments that bolster consumer demand on Main Street, not lowering corporate rates," Reshonda Young, operations manager at Alpha Express in Waterloo, Iowa and member of the Main Street Alliance executive committee, told The Washington Post. 

According to a recent poll by the alliance, more than three quarters of small business owners support closing offshore tax loopholes that many corporations benefit from.

Engler agreed, noting in his statement that "corporate tax reform must include a competitive, hybrid international tax system, where a company's sales in foreign markets are taxed at the same rate as other companies in that local market--their closest competitors."

There's too much uncertainty on permanence. Fast Income Apply Now!

Molly Brogan, communications director at National Small Business Association, told FOX Business that while expensing is the way to small business owner's heart, such owners need to have a clearer senses of whether such proposals are permanent or just for a limited time only. 

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How to Find a Real Online Job (and Avoid the Scams!)

Marketing Online Opportunities 

How to Find a Real Online Job (and Avoid the Scams!)

It’s not surprising that in this day and age, online jobs are becoming a very popular and desired way of making a living. There are many great opportunities, offered by legitimate and stable companies that are seeking telecommuters to provide a variety of services that were once managed by in-house staff.

If you have been searching for an online job, you are probably aware that there are also many scams out there often burying the legitimate jobs. Online job fraud unfortunately is a very real – and growing – trend. You may even know someone who has been scammed, or who had information stolen while trying to apply for what appeared to be an ad for a work from home job. In order to avoid this, here are some tips to help you find a real work from home job, and avoid the scams.

Take advantage of online community forums and social networks.

This can be an excellent tool when conducting a search for a telecommuting job. You will want to register with several work from home communities and social networking sites and then start reading the informative posts left by others. Don’t get on there expecting someone to find you a job. Remember, it takes time to find a work from home job, just as it does to find any job, so be patient and learn all you can about the different types of work from home jobs available. You may want to sign up for a site like Flexjobs that offers daily updates on the best available online jobs that have already been screened by a team of work from home professionals.

If an online job sounds too good to be true, it is!

When you are searching for work from home jobs, do you sometimes come across ads that offer annual salaries of $50,000 a year for working part time? Whenever you spot an ad like that, there’s a pretty good chance that it’s a fake ad written by a scammer. Or, it’s a too-good-to-be-true business opportunity that involves upfront investment (sometimes substantial), which can also be a scam. Generally, it’s incredibly unlikely any part time job is ever going to pay that much, so use common sense and steer clear of those types of ads.  The pay for online jobs should be fairly similar to what you would earn if the job were a traditional, on-site job.

Are you asked to provide too much personal information?

When you are applying for a job, it is illegal to ask too many questions about your personal information during the application process. If you come across a job posting that asks for your social security number, date of birth, marital status, bank account information or anything else that is personal information – run the other way! These type of illegal questions are big red flags. When applying for an online job, use a general resume that only includes your first and last name, a phone number and email address for them to contact you. Leave your home address off, or use a post office box number instead of a real street address. You wouldn’t want a scammer to visit your house, would you?

 As you begin your journey to finding a real work from home job, always keep in mind that there are thousands of other people just like you applying for these same jobs. You may not get an immediate response from the companies you are applying to simply because it takes time for their recruiters to go through all the inquiries. Be sure to put your best foot forward when applying and then keep looking for other opportunities to increase your chances of finding the perfect work from home job that will meet your needs.

Not all jobs Opportunities are scam.

I found this system and so far I've been searching around and talking with people who already tried it and its REAL. Its a free system designed to get referral to the platform, joining and getting points. All Advertisers are real and paying millions of dollars to get their company known by the world. Here is a link so you can watch the video and try it. Its Free check it out. Referral Agents Needed!

Business Marketing: 6 Tips to Find & Land Your Online Marketing Dream Job

6 Tips to Find & Land Your Online Marketing Dream Job

The online marketing industry has been one of the hottest, fastest growing industries in the past 5 years. As companies, large and small, look to improve their online presence and expand their service offerings to their own customers, qualified online marketing specialists continue to become more valuable and in-demand. Being in the industry myself for the past 10 years I have accumulated a good amount of experience in finding, landing and hiring online marketing positions. These things are not what have inspired me to right this post though.

Finding the Job

Knowing what type of company you want to work for can often be more important than exactly which position you want to take on. If a company is a good fit for you, and vice versa, then you will be in a better state of mind to grow within the industry.

Here is a roadmap for how and where to find your dream online marketing job, at the right company for you:

STEP 1: Pin Down a Location

I’ve seen long commutes really hinder someone from enjoying their job, staying focused and maintaining motivation. Unless you have some secret route to every point in your area where traffic is not an issue, then I would highly recommend trying to keep your search within a 10-15 mile radius of where you currently reside.

Obviously this all assumes that you are not willing to uproot yourself and find a job in another state or something. Also, I’m not going to mention telecommuting jobs as an option as I strongly believe that consistent personal interaction with other co-workers is a necessary element of a great online marketing job.

Tip #1: Try some of these Google search queries at www.google.com

Tip #2: Try some of these Google search queries at www.google.com/maps

• digital media companies
• online marketing agencies
• internet marketing companies    

STEP 2: Get Social

Networking has always been one of the best ways to find a new job. Social media has made networking exponentially easier, and cheaper, and has become one of my top recommendations for finding that dream job. Once you have established your short list of desired companies to work for, whether they are hiring or not, then social media is your next move.

Here is a roadmap for how and where to use social media to find that perfect internet marketing opportunity:

Tip #3: Follow and interact with each company’s blog as well as their social media accounts on these main networks

• Facebook
• Twitter
• LinkedIn
• Google+

STEP 3: Prepare Yourself

The worst thing you can do when asking for, or walking into, an interview is to not be prepared. Even if you think you are good at “winging it” all it takes is one small question to completely derail your chances of making a stellar first impression.

Here are some guidelines to help you secure and nail those interviews by being prepared:

TIP #6: Brush up on the industry lingo by knowing the fundamental definitions of these basic terms and their respective acronyms

• Search Engine Optimization (SEO)
• Paid Search Advertising or Pay Per Click Advertising (PPC)
• Social Media Marketing (SMM)
• Conversion Rate Optimization (CRO)
• Online Reputation Management (ORM)
• Email Marketing

STEP 4: Nail the Interview

If you have gone through and completed the 9 tips outlined above, then you should be more than prepared to confidently sit down in front of any hiring manager to land your dream online marketing job. Getting to the interview is only one part though, now you need to impress the heck out of whomever you get to meet with.

[BONUS] Starting the Job

I feel confident that if you have followed each of the 13 Tips posted above, then your chances of finding and getting hired for your online marketing dream job should be very high. All of the time you have spent researching, engaging, preparing and positioning yourself to get that job will come to be extremely handy for your future career in Internet Marketing.

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Getting Your Internet Marketing Dream Job: How to Interview & Succeed at a Top Agency

How to Interview & Succeed at a Top Agency

Today marks my 4 month anniversary atTopRank Online Marketing and almost 5 years in the online marketing industry.  It has been a goal of mine to learn as much as I possibly can from those who know the industry best.  In this seemingly short amount of time I have received, and continue to receive a top notch education at an unbeatable price.

I would like to share some of my experience to give other marketers interested in breaking into Internet marketing or continuing their online marketing education an idea of what it looks like from one person’s perspective.

The Interview Process

Do Your Homework
Walking into an interview with no base knowledge of who the company is, what they stand for, and how they operate is a huge mistake.  Especially if you are an Internet marketer.  I would recommend reviewing the following information pre-interview:

• Company Website: This should give you a sense of the services they offer and who some of their clients are.
• Management: If you can find information about the management team be sure to do some additional research on them as well to get a sense of their background and accomplishments.
• Content & Social Profiles: At the bare minimum I would recommend looking at the company blog (if they have one), Twitter profile, Facebook page, and Google+ page.
• News & Press Releases: Do a Google search to see if the company has released any exciting news over the past few months.

If you are working with a recruiter be sure to ask as many questions about the companies services, their culture, and preferences as possible.  The recruiter will typically have spoken with contacts at the company and with other interviewees post interview.  This is a great opportunity to gain some inside knowledge before you step in the door.  These are all great ways to educated yourself before walking in the door and will allow you to have an intelligent conversation about the company during your interview.

Demonstrate Value
Depending on what position you are applying for take some time to identify what you believe to be areas of need or improvement for the company.  You should walk in knowing you may not be 100% correct but it will be appreciated that you made the effort.  If applying for a social media position I would take some time to analyze what they are doing currently, what the results appear to be, as well as some recommendations for increased customer engagement.

Spending some additional time to identify what you believe to be their competitors will also be a great source for gather information.  Perhaps you notice a competitors blog or social profile that has a lot of readers or followers.  Try to identify what they are doing and how the company you are interviewing with could do that better.

Asking questions is also a great way to demonstrate value.  If you can think quickly on your feet then this will allow you demonstrate immediate value.  Some questions you might consider asking are:

• What do you believe is your biggest area of need?
• What would you like/need to focus on but don’t have enough time to do?
• What personality traits are you looking for in a candidate?
• What does the typical day look like for this position?
• Are there any other areas of your business that you would like to grow?

Consider Each Interview a Learning Experience
Whether it is your dream job or not I believe that you should walk into each interview hoping to learn as much as you possibly can.  In addition to being a great networking opportunity it can give you a sense of what companies in the industry are looking for in a candidate, industry buzz words, and a chance to learn more from someone else in the industry.

Even If You Didn’t Get the Job, Ask For Feedback
As disappointing as it may be you will not get every job you interview for.  If you receive word that they have decided not to hire you don’t be afraid to ask why.  I recommend sending out a brief and polite email asking for feedback.  Thank the interviewer for the opportunity and ask if they have any recommendations on skills that would make you more attractive to a company like theirs because you are interested in constantly evolving your skill set.

Working for an Internet Marketing Company

There Will Always Be Other People Who Know More Than You
No matter how long you have been in the industry there will be other online marketers who know things that you don’t.  Instead of foolishly refusing to learn from these other influentials I would recommend keeping tabs on what they’re teaching and apply information that you find useful to your own strategy.  There may be tactics that you do not agree with but if anything it will give you a sense of what other respected members of the community are recommending to your potential clients.

Welcome Constructive Criticism
I for one thrive on feedback.  If I don’t know what I am doing wrong or how to fix it how will I get better?  I have a tendency to take some feedback personally because I put so much of myself into my work.  However, I’ve learned that you can’t consider it a personal attack but instead an opportunity to learn more.  Take the feedback that you’ve been given, add it into your process, and work to avoid the same mistakes next time.  Say perhaps that you don’t agree with the feedback provided?  I’ve learned that there is nothing wrong with having an opinion as long as you have data to back it up.  So, until you have that information do not present an argument.  An educated opinion is worth so much more than an emotional response.

The Best Internet Marketers are Passionate About What They Do
In a field like Internet Marketing I think it is essential that you care about your work.  Care not in the sense that you like the paycheck, but that you actually have a interest in what you are doing.  Companies and clients can tell if you are not invested in marketing their product and getting results.  Social media engagement is a full time job.  You must be willing to connect even when it may not be convenient to answer the questions and address concerns of your customers and potential customers.

Adaptability & Process Are Extremely Valuable
In an industry that changes from one day to the next those that are not adaptable will be left behind.  Once you find tactics that work be sure to document them and make them part of your process.  This process will clearly evolve over time but it will help maintain order for yourself and the rest of your team.  If each team member is taking a wildly different approach to online marketing you will not be able to truly measure the success of your efforts or provide a best practice approach.

What Next?
I don’t consider what I do a job.  It is a journey and an education that I am extremely thankful for.  Through my experience I have learned what should be done, as well as what not to do.  I know that I have shared some of my personal experience but I am curious to know what helpful tips other readers in the industry might have.  If you could tell everyone one thing that you’ve learned while working in this industry, what would it be?

Are you interested in working for a company like TopRank Online Marketing?  If you would like the opportunity to work with us we would love to hear from you.  We are currently looking for Account Managers, as well as Search and Social Strategists to join our team.  Our Careers page on our website provides some more detailed information on our current openings.

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We are a rapidly growing team of like minded individuals that over past few months has experienced great success through our online marketing system .We are in search of highly motivated professionals that value character, integrity, and discipline. All applicants will be considered those with and without exp. To be considered please follow instructions below. Good Luck!

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News From the Advertising Industry

News From the Advertising Industry

Accounts

Related

• Advertising: Postal Service Applies Old Promise to New Priority(August 19, 2013)

■ Aramark, Philadelphia, named Draftfcb, Chicago, part of the Interpublic Group of Companies, as its first advertising and marketing agency of record. Billings were not disclosed. Aramark had worked with various agencies on a project basis.

■ Ingersoll-Rand, Swords, Ireland, selected Young & Laramore, Indianapolis, to handle the introduction of Allegion, a company specializing in security products and services that is to be spun off from Ingersoll-Rand before the end of the year. Billings were not disclosed. Young & Laramore already handles advertising in North America for the Schlage lock brand owned by Ingersoll-Rand, which will be part of Allegion. The account includes creative duties and worldwide media planning and buying.

■ Fox Sports 1, the cable channel being introduced by 21st Century Fox, expanded its relationship with Pereira & O’Dell by naming the agency, which had been handling project work for the channel, its lead creative agency. Billings were not disclosed. The assignment will be handled by the Pereira & O’Dell office in New York. Separately, Fox Sports 1 said that it had signed charter sponsors, including Ford, Geico and Yum Brands.

People

■ Rick Milenthal, executive chairman at Engauge Marketing, Columbus, Ohio, said he would leave his post after Engauge agreed to be acquired by the Publicis Groupe, Paris. Mr. Milenthal has spent 30 years at Engauge and predecessor agencies like Ten United and HMS Partners.

■ Space150, Minneapolis, reorganized its senior management. Billy Jurewicz, chief executive and chief creative officer, takes the titles of founder and chief executive, focused on expanding the agency’s offices in Los Angeles and New York. David Denham, chief strategy officer, will add the title of president, assuming day-to-day leadership of Space150; Marc Jensen, who had been president as well as chief technology officer, becomes managing partner and chief technology officer. And Brian Ritchie, group creative director, becomes executive creative director.

■ Ewan Paterson, who has served since 2010 as chief creative officer at the Chicago office of DDB Worldwide, part of the Omnicom Group, is leaving to return to Britain, where he worked for agencies that included CHI & Partners and DDB London. Mr. Paterson said he planned to open his own agency in London.

■ Michael Finn joined the New York office of Univision Communications as senior vice president for sales and marketing at the new El Rey Network cable channel, in which Univision has made an investment. Mr. Finn had been president at BrightLine Partners, New York. El Rey Network is a venture of the filmmaker Robert Rodriguez and FactoryMade Ventures.

■ Eamonn Store, president of global solutions for North America at MEC, New York, part of the GroupM division of WPP, was named president for agency development, a new post. He will be succeeded by Mark Jones, who joins MEC from Viacom, New York, where he was a senior vice president. Among other personnel changes at MEC, Rick Acampora, managing director, was promoted to president of client services for North America, a new post.

■ Amy Jo Smith, executive director of the Digital Entertainment Group, Los Angeles, the home entertainment industry association, was promoted to president, assuming the post from Ron Sanders, who will now serve as chairman. Mr. Sanders is also president of Warner Brothers Worldwide Home Entertainment Distribution, part of the Warner Brothers unit of Time Warner.

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Managing an Online Reputation

Managing an Online Reputation

Your customers are talking about you — and the whole world is listening.

Local review sites are reshaping the world of small business by becoming the new Yellow Pages, one-stop platforms where customers can find a business — and also see independent critiques of its performance.

How do you manage your reputation when everybody is a critic?

For some business owners, this is a terrifying prospect that seems more like mob rule than the wisdom of crowds. Negative reviews can hang an albatross around your neck if they appear prominently in search results. Happily, there is a big upside: referrals from happy clients are traditionally the best source of new business — and online forums are powerful word-of-mouth. The review process has been democratized.

But managing your online reputation requires a whole new skill set, including monitoring the online conversation and engaging with customers and the tech-savvy to promote yourself in the best channels. These skills are becoming essential for mainstream businesses. According to a survey by the Opinion Research Corporation, 84 percent of Americans say online reviews influence their purchasing decisions. (Still not convinced? Tell us why.)

“Social media for business now is life or death,” said Dan Simons, a restaurateur in the Washington area who closely monitors these forums. “You could open a business and do everything right, but if you’re unaware of these social media you will perish. Social media can take a business and put a bullet in it.”

Manage

Once you’ve tuned into the online conversation, the tricky part is managing it.

Claim your listing on the local search sites. Many of these listings are free (although some sites offer premium services only to advertisers). The more detailed your profile, the more readily your business will appear in search results.

Responding to reviews is a delicate act of customer relations. A snarky review may make your blood boil — if so, step away from the keyboard and calm down until you can respond graciously.

“Hands down, when I’ve seen a conflict, it’s usually because the business owner is enraged, furious or personally hurt,” said Jeremy Stoppelman, chief executive and co-founder of Yelp. “Give yourself some time to cool off and engage in a respectful, courteous manner.”

You don’t need to respond to every review, especially if the overall consensus is positive. A negative review, however, demands special attention. Some business owners post public responses to apologize and try to win back the customer. Some privately message the reviewer.

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