News From the Advertising Industry
■ Aramark, Philadelphia, named Draftfcb, Chicago, part of the Interpublic Group of Companies, as its first advertising and marketing agency of record. Billings were not disclosed. Aramark had worked with various agencies on a project basis.
■ Ingersoll-Rand, Swords, Ireland, selected Young & Laramore, Indianapolis, to handle the introduction of Allegion, a company specializing in security products and services that is to be spun off from Ingersoll-Rand before the end of the year. Billings were not disclosed. Young & Laramore already handles advertising in North America for the Schlage lock brand owned by Ingersoll-Rand, which will be part of Allegion. The account includes creative duties and worldwide media planning and buying.
■ Fox Sports 1, the cable channel being introduced by 21st Century Fox, expanded its relationship with Pereira & O’Dell by naming the agency, which had been handling project work for the channel, its lead creative agency. Billings were not disclosed. The assignment will be handled by the Pereira & O’Dell office in New York. Separately, Fox Sports 1 said that it had signed charter sponsors, including Ford, Geico and Yum Brands.
■ Rick Milenthal, executive chairman at Engauge Marketing, Columbus, Ohio, said he would leave his post after Engauge agreed to be acquired by the Publicis Groupe, Paris. Mr. Milenthal has spent 30 years at Engauge and predecessor agencies like Ten United and HMS Partners.
■ Space150, Minneapolis, reorganized its senior management. Billy Jurewicz, chief executive and chief creative officer, takes the titles of founder and chief executive, focused on expanding the agency’s offices in Los Angeles and New York. David Denham, chief strategy officer, will add the title of president, assuming day-to-day leadership of Space150; Marc Jensen, who had been president as well as chief technology officer, becomes managing partner and chief technology officer. And Brian Ritchie, group creative director, becomes executive creative director.
■ Ewan Paterson, who has served since 2010 as chief creative officer at the Chicago office of DDB Worldwide, part of the Omnicom Group, is leaving to return to Britain, where he worked for agencies that included CHI & Partners and DDB London. Mr. Paterson said he planned to open his own agency in London.
■ Michael Finn joined the New York office of Univision Communications as senior vice president for sales and marketing at the new El Rey Network cable channel, in which Univision has made an investment. Mr. Finn had been president at BrightLine Partners, New York. El Rey Network is a venture of the filmmaker Robert Rodriguez and FactoryMade Ventures.
■ Eamonn Store, president of global solutions for North America at MEC, New York, part of the GroupM division of WPP, was named president for agency development, a new post. He will be succeeded by Mark Jones, who joins MEC from Viacom, New York, where he was a senior vice president. Among other personnel changes at MEC, Rick Acampora, managing director, was promoted to president of client services for North America, a new post.
■ Amy Jo Smith, executive director of the Digital Entertainment Group, Los Angeles, the home entertainment industry association, was promoted to president, assuming the post from Ron Sanders, who will now serve as chairman. Mr. Sanders is also president of Warner Brothers Worldwide Home Entertainment Distribution, part of the Warner Brothers unit of Time Warner.
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